11+ Ways of Logo Printing on Promotional Products
Adding your logo to promotional products is one of the most effective ways to promote your business. Whether you are a small business looking for low-cost promotional items, or a larger company ordering bulk promotional products, the printing method you choose makes a big difference.
Different logo printing techniques are suitable for different materials, budgets, and order sizes. In this article, we explain the most popular methods used by promotional items suppliers, so you can easily choose the right option for your business needs.
Silk screen printing uses a stencil on a fine mesh screen to transfer ink onto the product.
Best for: Fabric, stationery, toys, and product labels.
Vorteile: Durable, clear, and affordable.
Mindestbestellmenge: Flexible, good for both small business promotional items and bulk orders.
2. Tampondruck
Pad printing transfers ink using a silicone pad. This makes it perfect for products with curved or uneven surfaces.
Best for: Pens, cups, electronics, and small items.
Vorteile: Works well for detailed and small logos.
Capacity: One machine can print 1,000–2,000 items daily.
3. Thermotransferdruck
This method uses heat to press a computer-printed logo onto the product.
Best for: Ceramic mugs, textiles, and personalized items.
Vorteile: Bright, multi-color designs. Ideal for logos with 4+ colors.
Mindestbestellmenge: No minimum order—great for small businesses.
Note: Printing cost is higher than silk screen or pad printing, especially for larger logos.
4. Stickerei
Embroidery machines stitch the logo directly onto fabric.
Best for: Caps, shirts, bags, and uniforms.
Vorteile: Strong, long-lasting, and stylish. Unlimited colors possible.
Mindestbestellmenge: 500 pieces, with a production time of 15–20 days.
5. Jacquard-Strick
Here, the logo is woven directly into the fabric.
Best for: Scarves, gloves, and banners.
Mindestbestellmenge: 500 pieces, with 20–25 days production time.
6. UV-Druck
UV printing uses special ink and UV light to print directly onto products.
Best for: Toys, banners, and a wide variety of surfaces.
Vorteile: Full-color, high-quality prints. No MOQ required.
7. Lasergravur
Laser engraving etches the design onto the product surface.
Best for: Metal, wood, glass, leather, and souvenirs like trophies or keychains.
Vorteile: Elegant, long-lasting, and no minimum order.
Types:
Cool laser: For metal engraving.
Heat laser: For non-metal materials.
Es gibt zwei Arten von Lasern:
A. Kaltlaser – wird zum Gravieren von Metallprodukten verwendet. Er funktioniert ähnlich wie ein Minihammer und erzeugt Vertiefungen auf der Metalloberfläche. Die Vertiefungen geben die innere Farbe des Metalls entsprechend dem angegebenen Design oder Muster frei.
B. Wärmelaser – wird zum Gravieren von nichtmetallischen Produkten verwendet. Dabei wird ein Lichtstrahl auf die Oberfläche des Produkts gerichtet, wodurch eine leichte Verbrennung entsteht, die dem Design oder Muster folgt.
Lasergravur ist auf verschiedenen Oberflächen anwendbar, darunter Metall, Holz, Glas, Kunststoff, Leder und eine Reihe personalisierter Artikel oder Souvenirs wie Schlüsselanhänger, Kristalltrophäen, Holzuntersetzer, Bieröffner und mehr.
8. Offsetdruck
Offset printing transfers the design onto paper using rollers.
Best for: Packaging, calendars, playing cards, books.
Vorteile: High speed and quality.
Mindestbestellmenge: Usually 1,000 pieces (some suppliers allow 200 with extra handling fee).
9. Sticker Printing
Sticker printing is the simplest way to add a logo.
Best for: Labels, barcodes, bottles.
Vorteile: Low cost, easy to apply, removable.
10. Drucken von Kristall-Epoxid-Aufklebern
Similar to sticker printing, but with a clear resin coating that creates a 3D effect.
Best for: Toys, jewelry, and souvenirs.
Vorteile: Waterproof, scratch-resistant, and no MOQ.
11. Heißprägedruck
Hot stamping uses a heated die and foil for a shiny, luxury finish.
Best for: Leather goods, gift cards.
Mindestbestellmenge: Required. Molding fee starts around USD 65 for a small logo.
12. Präge- und Prägedruck
This method presses or raises the logo onto the product surface.
Best for: Silicone and rubber products.
Vorteile: Strong, professional finish.
Note: Molding fees vary depending on material and size.
Why Choosing the Right Method Matters
Promotional items with logos are more than giveaways—they are powerful marketing tools. The right printing technique helps your logo stand out and ensures your products look professional.
Small orders or colorful logos? Heat transfer or UV printing is a good choice.
Textile products? Go for silk screen or embroidery.
Premium gifts like metal or wood items? Laser engraving gives a classy touch.
Budget-friendly solutions? Pad printing or stickers are simple and cost-effective.
By working with the right promotional items supplier, you can create custom promotional products that fit your budget, order size, and branding needs.
Looking for a reliable manufacturer who offers low minimum order, competitive pricing, and global delivery? Contact us today, and our team will guide you to the best logo printing method for your promotional products.
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