As the busiest shopping seasons—Summer, Christmas, and Black Friday—approach, retailers and brands need standout custom gifts to attract customers, boost sales, and build loyalty. Whether you’re targeting summer outdoor enthusiasts, Christmas gift shoppers, or Black Friday deal hunters, these 10 high-impact custom gift ideas come with packaging tips and pricing strategies to make your campaigns a success.
1. Custom Summer Tumblers (Summer Promotions)
Design Highlights
Bright, tropical colors (neon pinks, blues) with summer motifs like palm trees, surfboards, or “Summer Sale” slogans. Add UV-printed logos for durability.
Material
Double-wall plastic or stainless steel (keeps drinks cold for 24+ hours).
Cost
$5–$10 per unit (MOQ 500+).
Why It Works
Perfect for outdoor events, beach trips, or as a summer giveaway—practical and visible branding that stays in use all season.

2. Festive Christmas Ornaments (Christmas)
Design Highlights
Engrave names, dates, or logos on ceramic, wood, or glass ornaments. Themes include snowflakes, Santa, or personalized “2025” tags for a sentimental touch.
Cost
$2–$4 per unit (MOQ 1,000+).
Packaging
Single ornaments in velvet drawstring bags; bulk orders in sturdy cardboard boxes with holiday-themed inserts (e.g., red and green tissue paper).
Pricing Strategy
Sell as “Collectible Sets” of 3 for $15 (vs. $6 each) to encourage higher spending and create giftable bundles.

3. Black Friday Tote Bags (Black Friday)
Design Highlights
Bold black/white color scheme with “DEAL OF THE DAY” or “50% OFF” graphics. Use recycled polyester to appeal to eco-conscious buyers.
Cost
$1–$2 per bag (MOQ 2,000+).
Use Case
Hand out at stores as shopping bags or include a “VIP Coupon” inside for future purchases. Boosts brand visibility during peak shopping hours.
Marketing Slogan
“Carry your savings in style!” – simple and memorable for social media and in-store displays.

4. Summer Beach Towels (Summer)
Design Highlights
Large, absorbent microfiber towels with vibrant prints: tropical patterns, brand mascots, or summer hashtags (e.g., #Summer2025).
Cost
$8–$12 per towel (MOQ 300+).
Packaging
Rolled with a branded ribbon; add a small waterproof phone pouch as a free bonus to enhance perceived value.
Pricing Strategy
Offer “Buy 1, Get 1 30% Off” for family purchases—ideal for beachgoers and vacation shoppers.

5. Christmas Luxury Gift Sets (Christmas)
Bundle Ideas
Pair a scented candle (cinnamon or pine scent), a branded mug, and a mini notebook in a red/gold gift box.
Cost
$25–$35 per set (MOQ 200+).
Packaging Design
Gold foil-stamped logo on the box; include a handwritten “Merry Christmas” card for a personal, high-end touch.
Target Audience
Corporate gifting or premium retail customers looking for elegant, ready-to-give presents.

6. Black Friday Keychains (Black Friday)
Design Highlights
Metal keychains shaped like sale tags (“50% OFF”) or shopping carts. Add a QR code linking to your Black Friday landing page for easy access to deals.
Cost
$0.50–$1 per unit (MOQ 5,000+).
Distribution
Hand out at checkout or include in online orders as a “thank you” gift to drive repeat visits and brand recall.

7. Summer Cooler Bags (Summer)
Design Highlights
Insulated cooler bags with waterproof zippers, printed with beach scenes or brand logos. Perfect for picnics, road trips, and outdoor gatherings.
Cost
$10–$15 per bag (MOQ 400+).
Pricing Strategy
Bundle with a set of reusable ice packs for $20 (total value $25) to create a complete summer solution and increase order value.

8. Christmas Socks (Christmas)
Design Highlights
Ugly Christmas sweater patterns, reindeer, or snowmen on cozy crew socks. Add a small logo near the cuff for subtle branding.
Cost
$1–$3 per pair (MOQ 1,500+).
Sales Trick
Sell as “3-Pair Holiday Packs” for $12 (vs. $5 each)—perfect for stocking stuffers and easy add-on purchases.

9. Black Friday Stickers & Decals (Black Friday)
Design Highlights
Die-cut stickers with bold “SALE” letters, arrows, or countdown timers (e.g., “24 Hours Left!”). Include your brand logo and website URL for visibility.
Cost
$0.10–$0.30 per sticker (MOQ 10,000+).
Use Cases
Place on product packaging, store windows, or hand out to social media followers to encourage user-generated content (e.g., “Tag us with your sticker for a chance to win!”).

10. Summer Sports Gear (Summer)
Design Highlights
- Baseball Caps: Adjustable, breathable mesh with summer-themed designs (suns, waves) and brand slogans.
- Waterproof Phone Cases: Printed with vibrant summer graphics and your logo.
Cost
- Caps: $5–$8 per unit (MOQ 500+).
- Phone cases: $3–$6 per unit (MOQ 800+).
Target Scenarios
Sports events, marathons, or beach festivals—practical gifts that keep your brand visible during active summer days.

Pricing Strategies for Maximum Impact
1. Low-Cost Giveaways (Keychains, Stickers)
- Strategy: Free with a minimum purchase (e.g., “Free Black Friday keychain with $50+ order”).
- Goal: Increase cart size and create positive brand association during peak shopping.
2. Mid-Range Retail Items (Tumblers, Socks)
- Strategy: Bundle discounts (e.g., “Buy 2, get 15% off”) or “Gift with Purchase” (e.g., “Get a free beach towel with your $100 summer order”).
- Goal: Encourage customers to buy more to unlock perks and boost average order value.
3. Premium Gift Sets (Luxury Bundles)
- Strategy: Price at 20% below the sum of individual items (e.g., $80 value for $65).
- Goal: Position as a “must-have” holiday deal for gifting, appealing to customers seeking convenience and value.
Case Study: How a Retailer Boosted Summer Sales by 25%
A beachwear brand used custom cooler bags and tropical towels for summer:
- Cooler bags were sold as add-ons for $10 with any $80 purchase, increasing average order value by $15.
- Towels were promoted on social media with a “Tag a Friend” giveaway, generating 10,000+ new followers and organic reach.
- Packaging included a QR code linking to a summer playlist, enhancing the brand experience and encouraging repeat visits.

Ready to Launch Your Holiday Campaign?
Choosing the right custom gifts means matching your audience’s needs with seasonal trends. At TonySourcing, we specialize in sourcing high-quality, affordable promotional products from China, with fast turnaround and flexible MOQs. Get a free holiday gift catalog or contact us to discuss your project – let’s make this holiday season your most profitable yet!
Need help with design or logistics? Our team handles everything from concept to delivery. Start your inquiry today and secure your order before peak season cut-off dates!