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Holiday Promotions

Holiday Promotions: Top 10 Custom Gift Ideas for Retailers & Brands

As the busiest shopping seasons—Summer, Christmas, and Black Friday—approach, retailers and brands need standout custom gifts to attract customers, boost sales, and build loyalty. Whether you’re targeting summer outdoor enthusiasts, Christmas gift shoppers, or Black Friday deal hunters, these 10 high-impact custom gift ideas come with packaging tips and pricing strategies to make your campaigns a success.

1. Custom Summer Tumblers (Summer Promotions)

Design Highlights

Bright, tropical colors (neon pinks, blues) with summer motifs like palm trees, surfboards, or “Summer Sale” slogans. Add UV-printed logos for durability.

Material

Double-wall plastic or stainless steel (keeps drinks cold for 24+ hours).

Cost

$5–$10 per unit (MOQ 500+).

Why It Works

Perfect for outdoor events, beach trips, or as a summer giveaway—practical and visible branding that stays in use all season.
Custom Summer Tumblers (Summer Promotions)

2. Festive Christmas Ornaments (Christmas)

Design Highlights

Engrave names, dates, or logos on ceramic, wood, or glass ornaments. Themes include snowflakes, Santa, or personalized “2025” tags for a sentimental touch.

Cost

$2–$4 per unit (MOQ 1,000+).

Packaging

Single ornaments in velvet drawstring bags; bulk orders in sturdy cardboard boxes with holiday-themed inserts (e.g., red and green tissue paper).

Pricing Strategy

Sell as “Collectible Sets” of 3 for $15 (vs. $6 each) to encourage higher spending and create giftable bundles.
Festive Christmas Ornaments (Christmas)

3. Black Friday Tote Bags (Black Friday)

Design Highlights

Bold black/white color scheme with “DEAL OF THE DAY” or “50% OFF” graphics. Use recycled polyester to appeal to eco-conscious buyers.

Cost

$1–$2 per bag (MOQ 2,000+).

Use Case

Hand out at stores as shopping bags or include a “VIP Coupon” inside for future purchases. Boosts brand visibility during peak shopping hours.

Marketing Slogan

“Carry your savings in style!” – simple and memorable for social media and in-store displays.
Black Friday Tote Bags

4. Summer Beach Towels (Summer)

Design Highlights

Large, absorbent microfiber towels with vibrant prints: tropical patterns, brand mascots, or summer hashtags (e.g., #Summer2025).

Cost

$8–$12 per towel (MOQ 300+).

Packaging

Rolled with a branded ribbon; add a small waterproof phone pouch as a free bonus to enhance perceived value.

Pricing Strategy

Offer “Buy 1, Get 1 30% Off” for family purchases—ideal for beachgoers and vacation shoppers.
Summer Beach Towels

5. Christmas Luxury Gift Sets (Christmas)

Bundle Ideas

Pair a scented candle (cinnamon or pine scent), a branded mug, and a mini notebook in a red/gold gift box.

Cost

$25–$35 per set (MOQ 200+).

Packaging Design

Gold foil-stamped logo on the box; include a handwritten “Merry Christmas” card for a personal, high-end touch.

Target Audience

Corporate gifting or premium retail customers looking for elegant, ready-to-give presents.
Christmas Luxury Gift Sets

6. Black Friday Keychains (Black Friday)

Design Highlights

Metal keychains shaped like sale tags (“50% OFF”) or shopping carts. Add a QR code linking to your Black Friday landing page for easy access to deals.

Cost

$0.50–$1 per unit (MOQ 5,000+).

Distribution

Hand out at checkout or include in online orders as a “thank you” gift to drive repeat visits and brand recall.

7. Summer Cooler Bags (Summer)

Design Highlights

Insulated cooler bags with waterproof zippers, printed with beach scenes or brand logos. Perfect for picnics, road trips, and outdoor gatherings.

Cost

$10–$15 per bag (MOQ 400+).

Pricing Strategy

Bundle with a set of reusable ice packs for $20 (total value $25) to create a complete summer solution and increase order value.

8. Christmas Socks (Christmas)

Design Highlights

Ugly Christmas sweater patterns, reindeer, or snowmen on cozy crew socks. Add a small logo near the cuff for subtle branding.

Cost

$1–$3 per pair (MOQ 1,500+).

Sales Trick

Sell as “3-Pair Holiday Packs” for $12 (vs. $5 each)—perfect for stocking stuffers and easy add-on purchases.
custom xmas socks

9. Black Friday Stickers & Decals (Black Friday)

Design Highlights

Die-cut stickers with bold “SALE” letters, arrows, or countdown timers (e.g., “24 Hours Left!”). Include your brand logo and website URL for visibility.

Cost

$0.10–$0.30 per sticker (MOQ 10,000+).

Use Cases

Place on product packaging, store windows, or hand out to social media followers to encourage user-generated content (e.g., “Tag us with your sticker for a chance to win!”).

10. Summer Sports Gear (Summer)

Design Highlights

  • Baseball Caps: Adjustable, breathable mesh with summer-themed designs (suns, waves) and brand slogans.
  • Waterproof Phone Cases: Printed with vibrant summer graphics and your logo.

Cost

  • Caps: $5–$8 per unit (MOQ 500+).
  • Phone cases: $3–$6 per unit (MOQ 800+).

Target Scenarios

Sports events, marathons, or beach festivals—practical gifts that keep your brand visible during active summer days.
Summer Sports Gear

Pricing Strategies for Maximum Impact

1. Low-Cost Giveaways (Keychains, Stickers)

  • Strategy: Free with a minimum purchase (e.g., “Free Black Friday keychain with $50+ order”).
  • Goal: Increase cart size and create positive brand association during peak shopping.

2. Mid-Range Retail Items (Tumblers, Socks)

  • Strategy: Bundle discounts (e.g., “Buy 2, get 15% off”) or “Gift with Purchase” (e.g., “Get a free beach towel with your $100 summer order”).
  • Goal: Encourage customers to buy more to unlock perks and boost average order value.

3. Premium Gift Sets (Luxury Bundles)

  • Strategy: Price at 20% below the sum of individual items (e.g., $80 value for $65).
  • Goal: Position as a “must-have” holiday deal for gifting, appealing to customers seeking convenience and value.

Case Study: How a Retailer Boosted Summer Sales by 25%

A beachwear brand used custom cooler bags and tropical towels for summer:

 

  • Cooler bags were sold as add-ons for $10 with any $80 purchase, increasing average order value by $15.
  • Towels were promoted on social media with a “Tag a Friend” giveaway, generating 10,000+ new followers and organic reach.
  • Packaging included a QR code linking to a summer playlist, enhancing the brand experience and encouraging repeat visits.
summer promotion case

Ready to Launch Your Holiday Campaign?

Choosing the right custom gifts means matching your audience’s needs with seasonal trends. At TonySourcing, we specialize in sourcing high-quality, affordable promotional products from China, with fast turnaround and flexible MOQs. Get a free holiday gift catalog or contact us to discuss your project – let’s make this holiday season your most profitable yet!

 

Need help with design or logistics? Our team handles everything from concept to delivery. Start your inquiry today and secure your order before peak season cut-off dates!

Tony Chen

Tony Chen, the founder of TonySourcing.com & TonyPromos.com He is Professional merchandiser in China since 2011, Now he have quote a lot of Professional knowledge for all kind of Toys and Promos item.

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