The toy industry is always changing, and 2023 is no different! Let’s take a look at seven big trends that are shaping the toy world this year and how they affect kids and parents.
#1 More Movie and TV Toys:
- Movies are back in the theaters, and that’s great news for toy lovers!
- Toys based on movie characters are super popular, and they’re making a big comeback.
- Disney+ is leading the way with shows like “Soul” and “Raya and the Last Dragon,” and they’ve got cool toys to go with them.
#2 Classic Toys are Cool Again:
- Remember those toys your parents played with? Well, they’re making a comeback!
- Tonka trucks and Care Bears are selling like hotcakes, and it’s not just kids buying them.
- Fisher-Price is bringing back toys from the ’80s and ’90s, and parents love sharing them with their kids.
#3 Green Toys for a Green Planet:
- People are more eco-conscious, and that includes parents buying toys.
- Most toys are made of plastic, and a lot of it ends up as waste.
- Companies like Mattel and Hasbro are using recycled and eco-friendly materials, which is great for the planet.
#4 Toy Subscription Services are a Hit:
- Did you know Americans spend a lot on toys? Well, toy subscription services are a smart way to save money.
- Parents can rent toys instead of buying them, and it’s catching on fast.
- Services like “Whirli” and “KiwiCo” are making it easy and fun.
#5 Unboxing Fever:
- Have you seen those videos where kids open surprise toys? They’re a huge hit!
- Toy companies are making packages super exciting, and kids love the surprise.
- L.O.L. Surprise! dolls and The Animal are some of the coolest unboxing toys out there.
#6 Tech Toys Get Smarter:
- Toys are getting smarter with cool tech stuff.
- You can program robots, play educational games, and even do science experiments with some toys.
- It’s learning and fun combined!
#7 Educational Toys are In:
- With more parents working from home, they want toys that also teach.
- The educational toy market is growing fast, and it’s worth billions.
- Brands like Thames & Kosmos and KiwiCo are making learning fun.
So, there you have it – the toy world is changing fast in 2023! From movie toys to eco-friendly options, there’s something for everyone. Whether you love unboxing surprises or want to learn while playing, the toy industry is full of exciting trends that make playtime awesome!